Charity Partner Resources
Find everything you need for the Seen Through Horses Campaign—resources, timelines, and tools—all in one convenient place.
Campaign Timeline
20-Minute Rescued Hearts Sneak Peek + Community Event
The Rescued Hearts Sneak Peek Community Event on May 10th will be a 90-minute virtual event featuring an exclusive 20-minute sneak peek of Rescued Hearts—a moving film that highlights the healing power of the horse-human connection. This special gathering will also include live introductions, a panel with the filmmakers, and an audience Q&A.
We’ve created a toolkit that has everything you need to host a meaningful gathering—approved messaging, customizable invites, agendas, outreach templates, social media templates, and post-event resources—all designed to make planning simple and effective.
Campaign Resources
Campaign Calendar and Resources
This calendar outlines the key resources and suggested release timeline for the Seen Through Horses campaign, providing a clear roadmap to help you share promotional materials, emails, and marketing assets for maximum impact.
Video Assets
Veterinary Video
Releasing May 1st.
This powerful video shines a light on the often-overlooked mental health struggles of veterinarians—the people who care deeply for our animals, including horses.
Grief Animated Video
Releasing May 5th.
Follow the story of a widow navigating overwhelming grief and finding hope again through a horse. It captures the emotional journey of loss, healing, and rediscovery.
Veteran Animated Video
Releasing May 23rd.
Witness a veteran’s journey through trauma, isolation, and recovery—with the support of facilitators and horses playing a pivotal role.
Training Sessions
Training Session #1
Our first Charity Partner training session focused on campaign onboarding and how to successfully recruit, support, and manage Fundraising Ambassadors.
Training Session #2
Tune in to hear how Sheryl from Smiling Goat Ranch—one of our Charity Partners—raised over $44,000 during last year’s campaign, and get her top tips for fundraising success.
Training Session #3
Learn how your organization can raise $10,000 in 31 days with the support of your Ambassadors, board and engaging local businesses.
Training Session #4
Explore all the marketing best practices to optimize your website, social media, leverage PR, email campaigns and so much more.
Training Session #5
The Rescued Hearts filmmakers share go over the power of storytelling.
Training Session #6
We covered how to successfully plan and host your Rescued Hearts Sneak Peek community event, with strategies to engage guests, inspire giving, and make the most of this powerful campaign moment.
Raisely Resources
Create A Team Page
This guide through the process of creating and customizing your team’s profile.
Create A Profile For Staff and Ambassadors
How to set up profile pages for your staff and Ambassadors on Raisely.
Raisely Profile Picture Dimensions Template
A template with the correct dimensions for uploading your organization’s logo as a profile picture to Raisely.
Raisely Banner and Bio Image Template
Format and upload your banner and bio images with the correct dimensions for a polished profile.
How To Navigate Your Raisely Dashboard
A video tutorial to help you explore and manage your Raisely dashboard.
Fundraising Resources
How to Activate Fundraising Ambassadors
This resource provides strategies to activate and empower Fundraising Ambassadors.
Fundraising Ambassador Campaign Guide
Give this guide to Ambassadors when they sign up to fundraise for your organization for extra guidance.
Fundraising Ambassador Outreach One-Pager Template
A customizable template designed to help you easily engage and inspire potential ambassadors.
Fundraising Activities
Ideas and activities to activate your friends and family and begin fundraising.
Donations Ask Poster Template
Customize this template to reflect your organization and hand them out to potential donors and supporters.
Local Business Sponsorship Email Template
This template is designed to help your organization reach out to businesses and corporations for matching donations.
Email Templates
To Fundraising Ambassadors
Check out pre-written email templates to help you effectively engage their Fundraising Ambassadors.
To General Database
These email templates are designed to help you promote the campaign to their general audience.
Social Media Resources
Social Media Tips and Tricks
Simple tips, best practices, and ready-to-use content to help you promote the campaign across your social channels.
Social Media Posts Templates
Designed to help you share your campaign message with customizable graphics to reflect your mission.
Social Media Stories Templates
Quick, scroll-stopping graphics built to spotlight your impact and engage your audience in real-time.
Downloadable Social Media Posts
Downloadable Social Media Stories
Press Release Templates
Press Release Templates
These templates offer a simple structure for you to promote your organization during the campaign.
