Justin Dunn is the Founder and CEO of American Mustang School and a world-renowned horseman with over 20 years of experience. He is the creator of the Sacred Art of Horsemanship, an interactive system that uses horses as accountability partners for deep self-mastery and life transformation.
Professional Background
• Military Service: A veteran of the U.S. Navy, having served 8 years as a Petty Officer 2nd Class.
• Entrepreneurship: Successfully established and sold multiple businesses, including a Colorado trail-riding operation that served over 5,000 people.
• Author: Wrote the award-winning book A Horse to Guide Me, which outlines his philosophy of using horsemanship for life enrichment.
• Innovator: Designed the Justin Dunn Bitless Bridle, manufactured by Weaver Equine and used globally to promote humane, bitless communication.
The Sacred Art of Horsemanship
Justin’s methodology is a “set apart” practice rooted in Hermetic Principles and somatic energy exchange.
• The Herd: He works with a team of 8 horses, including wild Mustangs that act as “gateways” into the divine frequency of presence.
• Elite Coaching: Specializes in high-performance coaching for corporate executives and high-income earners, focusing on five pillars: Health, Wealth, Happiness, Relationships, and Spirituality.
• Humanitarian Impact: Has operated programs for children with cancer, at-risk youth, and veterans, including a U.S. Army-recognized mental health program with a 100% success rate in suicide prevention.
Programs & Offerings
• Assessment: A mandatory, 3-hour in-person diagnostic with a horse to evaluate resonance and intent ($585).
• Signature Premium Coaching: A year-long, one-on-one “Sovereign Coaching” journey involving 250 in-person hours (starting at $100,000).
• Certification: An elite 60-hour training program for those wishing to become horsemanship-based life coaches ($25,000).
• Justin’s vision is centered on mental health and wellness through the preservation of the American Mustang, teaching others that how they “vibrate” in the arena is a direct reflection of how they lead their lives.
Justin Dunn is the Pioneer of The Sacred Art of Horsemanship—the world’s only interactive system of self-mastery that utilizes Hermetic Laws and the frequency of the Wild Mustang to bridge the gap between human static and divine presence.
Justin brings his presence, experience, and service philosophy as an Ambassador for Samson’s Strength Sustainable Veterans Project during the May 2026 Horses For Mental Health Campaign.
